http://www.futureofinsight.com/2009/12/a-tale-of-two-visions/ Future of Insight Sat, 21 Jan 2012 23:57:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.futureofinsight.com/2009/12/a-tale-of-two-visions/comment-page-1/#comment-25 Tweets that mention A Tale of Two Visions | Future of Insight -- Topsy.com Tue, 26 Jan 2010 08:13:08 +0000 http://www.futureofinsight.com/?p=88#comment-25 [...] This post was mentioned on Twitter by Tracey HopeRoss and Terri Sorenson, Allison V Quigley. Allison V Quigley said: A Tale of Two Visions (for the future of the #MR industry): Are you one of the concerned or one of the optimistic? http://bit.ly/7oE29A [...] [...] This post was mentioned on Twitter by Tracey HopeRoss and Terri Sorenson, Allison V Quigley. Allison V Quigley said: A Tale of Two Visions (for the future of the #MR industry): Are you one of the concerned or one of the optimistic? http://bit.ly/7oE29A [...]

]]> http://www.futureofinsight.com/2009/12/a-tale-of-two-visions/comment-page-1/#comment-23 Tracey Hope-Ross Mon, 25 Jan 2010 20:49:01 +0000 http://www.futureofinsight.com/?p=88#comment-23 I live in the optimistic camp - which is funny, since I'm terribly cynical about most other things. I truly believe #MR needs to adapt or die. #MR will morph - because it has too. Market researchers need to go where the consumers are - instead of forcing consumers to come to them. That's why I believe online communities/surveys/monitoring tools are moving more mainstream. "Quality" research will not suffer simply because it's changing platforms. It will, however, need to adapt to a new organic, more dynamic environment. And we, as researchers, should envision a new call to action and a more strategic perspective. - THR I live in the optimistic camp – which is funny, since I’m terribly cynical about most other things. I truly believe #MR needs to adapt or die. #MR will morph – because it has too. Market researchers need to go where the consumers are – instead of forcing consumers to come to them. That’s why I believe online communities/surveys/monitoring tools are moving more mainstream. “Quality” research will not suffer simply because it’s changing platforms. It will, however, need to adapt to a new organic, more dynamic environment. And we, as researchers, should envision a new call to action and a more strategic perspective. – THR

]]> http://www.futureofinsight.com/2009/12/a-tale-of-two-visions/comment-page-1/#comment-21 Anxiety Chat Mon, 25 Jan 2010 09:09:10 +0000 http://www.futureofinsight.com/?p=88#comment-21 Saw your Blog bookmarked on Reddit.I love your site and marketing strategy. Check out my website if you get a chance, just click on name. My Anxiety Blog - http://anxiousanxietychat.blogspot.com Saw your Blog bookmarked on Reddit.I love your site and marketing strategy. Check out my website if you get a chance, just click on name. My Anxiety Blog – http://anxiousanxietychat.blogspot.com

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